Content Services - Hands On.
Content development and optimisation
- Content development according to your specifications or based on journalistic research
- Quality assurance and revision of existing texts with a focus on your corporate wording and messaging
- Target group-specific addressing and revision of specialist content
- SEO optimisation of texts
- Target group and media-optimised address
- Ensuring user-oriented language; translation of internal terminology
- Focus on prioritised aspects and interactions
- Increased visibility on the web through optimised content
Editing service for TYPO3
- Development of optimised page templates for editorial use
- Content revision
- Graphic production or reworking of supplied material
- Creation of new structures, sections and campaigns
- Migration planning and implementation
- Rapid response and implementation (≤4 hours within normal business hours).
- Reserved support slots for major change activities
- Pragmatic account management and reporting
On-site SEO
- Creation / optimisation of focus keyword, title and description, URL, ALT texts and description for images
- Content revision
- Optimisation of link structure
- Evaluation of usage with MATOMO (analyses, automated reports)
- Performance and ranking control
- Monitoring and optimisation of measures